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Name, Image, & Likeness (NIL)

Name, Image, and Likeness (NIL) is a legal concept referring to an individual’s “right of publicity” — their ability to capitalize on anything that identifies them, including the ability to engage in third-party sponsorships and endorsements. At Hinkle Law Firm, LLC, we recognize the growing importance of Name, Image, and Likeness rights in today’s dynamic legal landscape. At Hinkle, we have a multi-disciplinary legal team to support athletes, influencers, and public figures in navigating the complexities of NIL agreements. 

Understanding the Challenges of NIL Deals

Navigating the world of Name, Image, and Likeness (NIL) deals can be complex and challenging, requiring a keen understanding of legal nuances and market dynamics. At Hinkle Law Firm, LLC, we appreciate the intricacies involved in NIL agreements and the potential pitfalls that athletes, influencers, and public figures may face. From negotiating contracts to ensuring compliance with evolving regulations, our attorneys are well-versed in the multifaceted aspects of NIL deals. We help clients identify and mitigate risks related to intellectual property rights, endorsement limitations, and financial disclosures. Additionally, our team provides strategic advice on brand management and market positioning to maximize the benefits of NIL opportunities. By partnering with Hinkle Law Firm, clients gain access to legal guidance and a robust support system designed to protect their interests and foster long-term success in the competitive landscape of NIL agreements.

How We Can Help

With knowledge and experience in intellectual property, contract law, and compliance, we help clients protect their personal brands, negotiate favorable deals, and ensure adherence to evolving regulations. Whether you are looking to monetize your NIL or need guidance on safeguarding your rights, Hinkle Law Firm provides tailored solutions to maximize your opportunities while mitigating risks. Our multi-disciplinary team also handles a wide range of issues related to NIL, including contracts, intellectual property, data privacy, social media, tax, and estate planning. Our commitment to excellence and client-focused approach ensures that your unique needs are met with precision and professionalism.

Services Provided: 

  • Contract Negotiation and Drafting
    – NIL agreements
    – Sponsorship and endorsement deals
    – Licensing contracts

  • Intellectual Property Protection
    – Trademark registration and enforcement
    – Copyright protection
    – Brand management strategies

  • Data Privacy
    – Manage cybersecurity risks
    – Comply with applicable privacy regulations
    – Draft data privacy and information security policies and guidelines

  • Compliance and Regulatory Guidance
    – Endorsement and disclosure requirements
    – NCAA and other regulatory body compliance
    – Monitoring changes in NIL laws and policies

  • Brand and Marketing Consultation
    – Social media and digital marketing strategies
    – Market positioning and brand development
    – Crisis management and reputation protection

  • Financial and Tax Planning
    – Income structuring and tax implications
    – Financial planning and investment strategies
    – Royalty and revenue management

  • Dispute Resolution and Litigation
    – Contract disputes
    – Intellectual property infringement
    – Mediation and arbitration services

  • Estate Planning
    – Asset protection
    – Probate and trust administration
    – Tax planning
Our Experience

At Hinkle Law Firm, LLC, our attorneys bring a wealth of experience to the complex landscape of Name, Image, and Likeness (NIL) agreements. Our team handles the legal challenges in NIL deals, offering strategies for protecting intellectual property and maximizing brand potential. We’ve guided numerous clients through NIL and NCAA compliance, ensuring adherence to endorsement, disclosure, and eligibility requirements. Our NIL attorneys have negotiated and drafted Endorsement Agreements, including an endorsement agreement between a high-profile NFL quarterback and one of our corporate clients. Our proven track record in negotiating and drafting NIL contracts safeguards our clients’ interests. With a thorough understanding of NIL regulations and a proactive approach to regulatory changes, we help clients navigate the challenges of NIL agreements, secure their market position, and achieve long-term success.

Meet Our Team

Mark McFarland

Ashley Jarmer

Lora Smith

Krystle Dalke

At Hinkle Law Firm, LLC, we bring extensive experience to the dynamic realm of Name, Image, and Likeness (NIL) agreements. Our team adeptly navigates the complexities of NIL deals, ensuring robust protection of intellectual property and maximizing brand potential. Whether you’re an athlete, influencer, or brand, our proven track record in negotiating and drafting NIL contracts ensures your interests are safeguarded. Count on us to provide diligent guidance and strategic support to navigate the challenges of NIL agreements effectively, securing your position for long-term success in brand representation.

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